It’s been a while since I wrote something, it’s been hectic. So, we have a couple of clients that we help with social media and online advertising at Solution Space, and some of them have been constantly asking us to boost some of their posts in the hope that they will get more mileage out…
Today’s society is being bombarded by advertising material everywhere they go, and this has unfortunately led to reduced attention spans and poor memory retention. Brands, therefore, need to do more to be seen and stay relevant. Brands that are constantly posting great engaging content with a brand voice that assures its audience have a better…
When faced with an uncertain, risky situation over which we have no control, man-kind tends to try whatever they can to regain control or at least feel like they are in control. COVID-19 is one such crisis which caught Governments unaware, and Governments world over have enforced lockdowns of different magnitudes to regain control. This…
It is estimated that Google will receive an approximate 6 billion searches per day by the end of 2019 as the number of internet users sour above 4.33 billion people. This search traffic offers a great opportunity for businesses who would like to reach out to potential customers are they search the internet. However, Search…
Welcome to my second article on how brands performed on social media in 2018. This article focuses on Twitter, a platform that many people battle with. Though complicated, Twitter has some great impact on brand perception if managed correctly and can be used to grow brand visibility and recognition. In todays article we share some…
Businesses from all corners of the world have begun migrating from the physical world of handing out leaflets, printing advertisements, and hanging billboards, to the mobile realm. And you should too! Here are 3 mobile apps that will instantly improve the productivity of your personal business: Invoivce2Go This cool app helps you send professional…
Machine learning software and artificial intelligence have come a long way since their inception – and is only continuing to intensify. Taking over many industries, AI is swiftly changing the way professionals go about their business. So, what does this mean for marketing? Artificial intelligence (AI) has come a long way since its inception. The…
I am sure we have all experienced an advert of something we ordered/bought on Amazon, a car we liked on a Japanese car sales website or a product we looked following us on our social media pages or as…
The Internet of Everything (IoE) has become a catch-all phrase to describe adding connectivity and intelligence to just about every device in order to give them special functions and this includes…